Do you cringe whenever you see a survey design crafted by one of your colleagues? Do you question whether your choice of scales and answer options is yielding the best… Continue reading Survey Design Boot camp! NYC, September 28th
Do you cringe whenever you see a survey design crafted by one of your colleagues? Do you question whether your choice of scales and answer options is yielding the best… Continue reading Survey Design Boot camp! NYC, September 28th
Thanks to all who provided suggestions and ideas. Your input has been instrumental in planning these next two events. For those who missed the first Twitterversity, this is a Twitter-only event where mini-lessons are released with the hashtag #MRXU. It’s a great way to capture facts, definitions, and best practices. To join the mailing list for details, agendas and updates, please sign up here. You can unsubscribe at any time.
If you throw “social media” and “market research” into a blender, what do you get? It depends on the exact recipe you select. The good news is that whatever you decide to try first, you can start with some free samples.
Are you or your colleagues interested in creating great online surveys? Have you been meaning to take a class, but perhaps found other options too boring, lengthy or costly? Then… Continue reading Create Great Online Surveys: June 9th In-person Class
This week, Research Rockstar gave away three (3) FREE VIP memberships to readers of the QuestionPro, Survey Analytics, and Research Access blogs. Winners will have 24×7 access to classes on:… Continue reading VIP Contest Winners
Did you participate in the January 11, 2011 MRXU Twitterversity? Even if you missed it, the word cloud below may give you a sense of what took place. Also, you can still get the transcript and other Twitterversity news. Just sign up here by January 21
MRXU, the free Market Research Twitterversity, will begin Tuesday January 11th, at 6 am! In addition to the 117+ lessons that will be released by topic (see agenda below), our visiting professors have all agreed to offer virtual office hours. That means that during the hours below, they will be monitoring #MRXU for any questions. So don’t be shy! All times are US, Eastern Standard Time.
A total of 35 market research industry predictions were posted during the last two weeks of 2010. For each one, people could vote for or against the item, resulting in a net score.
-3. Social Media Research to Capture 25% or more of MR budgets by 2012. It had actually been hovering around positive 3 and 4, then came down! Does this mean more people really think SMR will not take off? Or that clients will use free/low-cost tools such that it won’t take up much budget?
To support this, I have set up an IdeaScale voting site titled, “Market Research Predictions Site.”
I have started by posting 9 of my predictions (though I confess, one is there to stimulate debate, and not because I actually believe it myself). You can vote on mine, and add your own (which others can then vote on).
