Two days at the Brooklyn Quirk’s event went by in an instant! The event drew a lot of attendees from New York, New Jersey and Connecticut. But I also met
Katie Clark (known throughout the market research socialverse as @InsightsGal) has joined the Research Rockstar team to serve as its new Vice President of Content Marketing & Strategy. In this role, Katie is leading our expanding efforts to promote skill and knowledge advancement to the market research and insights profession.
We are excited to offer a free Guest Lecture webinar on Friday, April 14th at 1 PM Eastern on the hot topic of Customer Lifetime Value (CLV)! Segmentation and targeting
Focus groups have been a mainstay of market research for decades and are well known to both researchers and non-researchers. For instance, hearing “I want to run a focus group”
What if…? “What if we include this item in our smartphone product bundle, would that appeal to customers? ” “What if we change the location of our annual conference?” “How
When was the last time you really thought about: Your research and insights career path? Your career goals? What you would like to do, learn, or otherwise accomplish? I know
