SSI and Research Now are both significant leaders in the online panel space. Now that they are merging, should market researchers care? Is this just a predictable case of
Dear Friends, Five of our market research courses are being renamed (see table below). I just want you to know, so that if you go looking for a course and
No previous SPSS experience required! These courses feature real-time demonstrations, so you can follow along with your instructor and ask questions step-by-step. It’s like having an SPSS coach! Intro to
Are your clients asking for dashboards? Will you be ready when they do? We can help. It’s last call for our upcoming class, Data Visualization and Dashboard Design for Market Research!
If a client asks about factor or cluster analysis, what would you say? Do you know when to use these techniques? Do you know what using them implies for questionnaire
Effective communication of complex information is a challenge in many professions. For example, consider the challenges faced by climate scientists: they have powerful, complex data that needs to be communicated
