Free Focus Group Training for Beta Testers….We are testing a new format option for our courses, and need some beta testers. The test will be done using a new format of our class: Managing Focus Group Projects.
If you or one of your team members are in need of this
As we’ve said before, one of the biggest hurdles with qualitative research is the reporting. Qualitative projects yield an abundance of rich data from interviews and observation, and it can be daunting to sift through all of that to identify and communicate key insights to the client. Analyzing qualitative data
Have you ever gone on a blind date? Yeah, it can be super-awkward and uncomfortable waiting for your date to arrive and then having to make small talk through a dinner or outing. The same goes for networking events (aka business blind dating!). It can be really scary to gather
Census data Analyst reports Syndicated data Press releases Annual reports Your company’s customer database And more… When you really look, there seems to be no shortage of secondary data. But the question is: what do you do with all of that data? Do you know how to use secondary research
Join us this Friday, June 9th at 12:30pm ET for a YouTube Live interactive broadcast with Research Rockstar’s lead instructor, Kathryn Korostoff on Job Title Trends for the Broader Market Research & Consumer Insights Profession. This will be a short broadcast of around 10 minutes (perfect for your lunch hour
“Garbage in, garbage out.” In the research and insights industry that is a phrase often mentioned in the context of survey projects. If your questionnaire is poorly designed, it will not yield workable data and juicy insights. More than once I’ve been brought in towards the end of a project