Live Events: Open-ended Questions, Ethnographic Research, Client Management Skills & More

You’re busy. We get it. But what if a little training would help reduce your work-related stress? Our students often tell us that our classes helped them to refresh or… Continue reading Live Events: Open-ended Questions, Ethnographic Research, Client Management Skills & More

Live Events: Focus Groups, Quantitative Data Analysis, SPSS 101 & More

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What are the hot skills for Market Researchers in 2022?

In this episode, Market Research experts Korostoff and Henning get into the details on what they see as must-have skills to rise to the demands of 2022. Their picks range widely from hard skills (for data visualization and survey platform expertise) to soft skills (new report writing skills and WFH mastery), and more.

How Will WFH Trends Impact Market Research & Insights Work in 2022?

The Work from Home (WFH) boom has impacted Market Researchers from two very different angles: first as employees/workers ourselves, and second as research methodologists. In this episode, the discussion tackles… Continue reading How Will WFH Trends Impact Market Research & Insights Work in 2022?

Secondary Research 101: Sources & Techniques

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Secondary Research 101: Sources & Techniques

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Secondary Research 101: Sources & Techniques

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How Can We Improve Survey Data Quality in 2022?

Welcome to Part 2 of our 4-part series: Prepping Your Market Research & Insights Team for 2022. As Market Research & Insights professionals, what did we learn in 2021 that… Continue reading How Can We Improve Survey Data Quality in 2022?

Secondary Research 101: Sources & Techniques

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Secondary Research 101: Sources & Techniques

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