A new year can bring many things…including market research projects that may be on the horizon. We know a lot of teams have tight budgets right now, and there’s a… Continue reading How Much Do You Think It Would Cost to Have An Expert Market Research Pro Do Any of These Tasks For You?
As you put together your 2016 calendar, talk to your clients (external or internal) about what they envision as upcoming needs. Planning ahead makes everyone feel confident, so go ahead and ask your clients some specific questions now. For example:
•”Do you have brand awareness research that needs to be refreshed?”………
Why is it so popular? Primarily because it does pass the gut test: market research projects that are fast and good are unlikely to be cheap. Ones that are cheap and fast are unlikely to be good, and so on…
This new eBook is a compilation of nineteen essays on market research best practices, as appeared in this blog. I decided to compile them and add a bit of cohesion to create a market research reference resource for anyone planning or managing market research projects.
