
Creating Magic Moments with Qualitative Research
Remember the old but classic awkward first date story about the person who goes on a blind date and hears “Enough about me, what do you think about me?” from

Remember the old but classic awkward first date story about the person who goes on a blind date and hears “Enough about me, what do you think about me?” from

No, I’m not talking about Survivor: Market Research (how fascinating would that be!), I’m talking about ethnography. Mobile ethnography specifically. As you know, ethnography is the practice of spending time

Python, C#, PHP, C, C++, Java, Perl, D3, R, Ruby, Swift, Go, and more… The list of programming languages reads like alphabet soup, and every year a new language seems

Let’s engage in a little “stress test”. When you think of customer satisfaction research, do you: Wonder how your organization will actually use the results when the project is done?

Do you have a favorite job interview question? Some like the Google-ish interview questions like: “How many ways can you think of to find a needle in a haystack?” Others

I recently sat in on a research presentation, and at the conclusion of a thorough PowerPoint presentation with excellent data analysis and many actionable thought-starters, the senior executive approached the
We use cookies to keep things running smoothly - just the basics to keep our site performing like a Rockstar. By continuing to use our website, you acknowledge the use of cookies.
Manage your cookie preferences below:
Essential cookies enable basic functions and are necessary for the proper function of the website.
These cookies are needed for adding comments on this website.
Google Tag Manager simplifies the management of marketing tags on your website without code changes.
Statistics cookies collect information anonymously. This information helps us understand how visitors use our website.
Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
Marketing cookies are used to follow visitors to websites. The intention is to show ads that are relevant and engaging to the individual user.
Facebook Pixel is a web analytics service that tracks and reports website traffic.
Service URL: www.facebook.com (opens in a new window)
LinkedIn Insight is a web analytics service that tracks and reports website traffic.
Service URL: www.linkedin.com (opens in a new window)
You can find more information in our Cookie Policy and Privacy Policy.