Market Research Training

Create the Structure for the Insights to Flow

As we’ve said before, one of the biggest hurdles with qualitative research is the reporting. Qualitative projects yield an abundance of rich data from interviews and observation, and it can

Market Research Training

Sit Down, Let’s Talk

Have you ever gone on a blind date? Yeah, it can be super-awkward and uncomfortable waiting for your date to arrive and then having to make small talk through a

Market Research Training

Sorting through Secondary Sources (with free infographic!)

Census data Analyst reports Syndicated data Press releases Annual reports Your company’s customer database And more… When you really look, there seems to be no shortage of secondary data. But

Market Trends

Special Event This Friday!

Join us this Friday, June 9th at 12:30pm ET for a YouTube Live interactive broadcast with Research Rockstar’s lead instructor, Kathryn Korostoff on Job Title Trends for the Broader Market

Market Research Training

Questioning Your Questionnaire Design Skills?

“Garbage in, garbage out.” In the research and insights industry that is a phrase often mentioned in the context of survey projects. If your questionnaire is poorly designed, it will

Market Research Training

You Asked We Answered

We’ve said it before, and we’ll say it again: SPSS is one of those essential research skills you need to have if you are a quantitative researcher, you hope to