I once had a client who, right in the middle of a meeting where we were verbally sharing preliminary findings from a project, said “But I just can’t see the
I’m a cool weather person — I’m not a big one for heat and I love air conditioning. So, summer is my season to enjoy the cool air indoors and
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As we’ve said before, one of the biggest hurdles with qualitative research is the reporting. Qualitative projects yield an abundance of rich data from interviews and observation, and it can
Have you ever gone on a blind date? Yeah, it can be super-awkward and uncomfortable waiting for your date to arrive and then having to make small talk through a
Census data Analyst reports Syndicated data Press releases Annual reports Your company’s customer database And more… When you really look, there seems to be no shortage of secondary data. But
