SSI and Research Now are both significant leaders in the online panel space. Now that they are merging, should market researchers care? Is this just a predictable case of consolidation in the interest of market share fortitude and operational efficiency? Or could it mean more? Please enjoy this video
Dear Friends, Five of our market research courses are being renamed (see table below). I just want you to know, so that if you go looking for a course and can’t find the exact name, well, it may have a new name. Previous Course Name New Course Name 10 Point
No previous SPSS experience required! These courses feature real-time demonstrations, so you can follow along with your instructor and ask questions step-by-step. It’s like having an SPSS coach! Intro to SPSS: Starts November 16th New to SPSS? Get started with our step-by-step Intro to SPSS course. This 4-week course starts with
Are your clients asking for dashboards? Will you be ready when they do? We can help. It’s last call for our upcoming class, Data Visualization and Dashboard Design for Market Research! Starting November 1st, students will enjoy 3 weeks of advancing their research skills with instructor Kenneth Faro, PhD. Kenneth is
If a client asks about factor or cluster analysis, what would you say? Do you know when to use these techniques? Do you know what using them implies for questionnaire design? Our upcoming course, Intro to Factor and Cluster Analysis, will give you the skills to impress your clients and
Effective communication of complex information is a challenge in many professions. For example, consider the challenges faced by climate scientists: they have powerful, complex data that needs to be communicated to colleagues, policy makers and the public. Wow, and we think communicating data to our clients is hard! Indeed, some