Meet Greg Timpany: Research Rockstar’s Instructor and… a Rockstar?!

Come backstage with our bass playing Questionnaire Design 201 Instructor Greg Timpany Meet Greg Timpany. Greg’s career arc has delved into the world of marketing, analytics and strategy for over… Continue reading Meet Greg Timpany: Research Rockstar’s Instructor and… a Rockstar?!

Fall Is a Great Time for Some Market Research Related eLearning

Can you believe it’s “Back to School” season? Here in the northeast, it’s already starting to get a little cooler. And the trees will be changing color soon.

Which Skill Do 82% of Employers Say They Really Want?

It takes many key abilities to become a well-respected market research professional, but there’s one skill that sets the elite apart from the rest: the ability to write well. In… Continue reading Which Skill Do 82% of Employers Say They Really Want?

Meet Ben Doepke: Goat farmer, Musician & Ethnography Instructor

Ben Doepke: From goat farmer to ethnographic research pro… Meet Ben Doepke, our new Ethnographic Research for Customer Insights instructor. Doepke has over 15 years of experience designing and conducting… Continue reading Meet Ben Doepke: Goat farmer, Musician & Ethnography Instructor

Finding an MRX Internship During a Global Pandemic

Are you an undergrad or grad student planning for a market research career? Or are you interested in pivoting an existing career towards market research & insights? In either case,… Continue reading Finding an MRX Internship During a Global Pandemic

Did You Know You Could Do THAT In Excel? Come Backstage with Research Rockstar Instructor Dan Reynolds

Dan Reynolds, PhD: From High School English to Excel Instructor Meet Dan Reynolds, PhD. Dan has over fifteen years of teaching experience including high school, undergraduate, and masters classes —… Continue reading Did You Know You Could Do THAT In Excel? Come Backstage with Research Rockstar Instructor Dan Reynolds

New Summer Workshop and August Course Preview

Good News! We still have a few spots left in the Summer Workshop: Using Text Analytics to Analyze Open-ended Questions. Details below. Save your spots in any of the 5 eLearning courses… Continue reading New Summer Workshop and August Course Preview

Don’t Miss our Hands-on Summer Workshop: Using Text Analytics to Analyze Open-ended Questions

What? Research Rockstar’s summer workshop is right around the corner! Are you ready to get hands-on with some unstructured data analysis using an automated tool? You may have heard that… Continue reading Don’t Miss our Hands-on Summer Workshop: Using Text Analytics to Analyze Open-ended Questions

Are the terms “Market research” and “Marketing research” one in the same?

We often hear the terms “Market Research” and “Marketing Research” used interchangeably. But are their meanings the same…or meaningfully different? And how do people from outside the profession perceive these… Continue reading Are the terms “Market research” and “Marketing research” one in the same?

From Blue Hair Dye to Tips About Market Segmentation

What is the most common misconception about market segmentation? Come backstage with Research Rockstar Instructor Jeff McKenna to find out! Meet Jeff McKenna, industry veteran, and the founder of MCK… Continue reading From Blue Hair Dye to Tips About Market Segmentation