We are thrilled to announce that Cindy Casper has joined the Research Rockstar instructional team. Research Rockstar students will benefit immensely from her vast knowledge of market research methods and… Continue reading Big News: We have a new Instructor!
If you do survey research, should you learn SPSS? What if you have colleagues who normally do the data analysis for you, might it still be worthwhile for you, as… Continue reading Doing Survey Research: Should You Learn SPSS?
When planning to do survey research, you have two choices: A) “wing it” and hope you get some decent data, or B) follow a professional approach and be confident you… Continue reading How To Do Survey Research: The Process Flowchart
With 2021 closing in just four always-too-short months, performance evaluations and 2022 planning are fast approaching. Are you on track to meet your 2021 goals? How about specifically your 2021… Continue reading It’s Not Too Late for 2021 Market Research Training Goals
Have you been meaning to try using social media research tools but just haven’t had the time? We get it. Here’s a mini lesson in the form of three quick tips… Continue reading [Short Article] A Micro Lesson on Social Media Research
To help our students and team leaders navigate all of our market research course offerings, we have created a new reference sheet with all of the details. The 2021 Research… Continue reading Your Research Rockstar eLearning Planner
Good news for market research and insights professionals! Did you know that there are six categories of learning resources for our profession? It’s true. There are free resources (like YouTube… Continue reading 6 Types of Market Research Training & eLearning
Grounded theory is a qualitative research methodology that is more common in other social science fields than in market research. So, if it’s new to you, you are not alone.… Continue reading Grounded Theory for Market Researchers
Getting ready to advance your Market Research and Insights career in 2021? Whether you’re looking to get started, strategically extend, or otherwise develop your skills and knowledge, these four training… Continue reading 2021 Market Research Training Paths: 4 Options
Ethnographic research is a hot topic these days. Just check out recent market research-related job postings on Indeed and other job boards, and you will see it is widely mentioned… Continue reading Ethnographic Research is Hot & Employers are Seeking it
