Welcome to Part 2 of our 4-part series: Prepping Your Market Research & Insights Team for 2022. As Market Research & Insights professionals, what did we learn in 2021 that… Continue reading How Can We Improve Survey Data Quality in 2022?
Welcome to Part 2 of our 4-part series: Prepping Your Market Research & Insights Team for 2022. As Market Research & Insights professionals, what did we learn in 2021 that… Continue reading How Can We Improve Survey Data Quality in 2022?
Click Here to Access Your Live Lesson New to market research? Or seeking to establish a common set of foundational knowledge across a team? Taught by Instructor Michelle Legros, Market… Continue reading Market Research 101
Click Here to Access Your Live Lesson New to market research? Or seeking to establish a common set of foundational knowledge across a team? Taught by Instructor Michelle Legros, Market… Continue reading Market Research 101
Click Here to Access Your Live Lesson New to market research? Or seeking to establish a common set of foundational knowledge across a team? Taught by Instructor Michelle Legros, Market… Continue reading Market Research 101
Click Here to Access Your Live Lesson New to market research? Or seeking to establish a common set of foundational knowledge across a team? Taught by Instructor Michelle Legros, Market… Continue reading Market Research 101
What market research methodology lessons did we learn in 2021 that should inform our 2022 plans? Welcome to Part 1 of a 4-part series: Prepping Your Market Research & Insights… Continue reading Rethinking Market Research Methodology Preferences
We are thrilled to announce that Cindy Casper has joined the Research Rockstar instructional team. Research Rockstar students will benefit immensely from her vast knowledge of market research methods and… Continue reading Big News: We have a new Instructor!
For professional researchers, properly documenting your sampling plan is critical to ensuring a high-quality market research process. What is sampling and why is it important? If you are new to… Continue reading Essential Market Research Tips: Documenting Your Sampling Plan
If you do survey research, should you learn SPSS? What if you have colleagues who normally do the data analysis for you, might it still be worthwhile for you, as… Continue reading Doing Survey Research: Should You Learn SPSS?
When planning to do survey research, you have two choices: A) “wing it” and hope you get some decent data, or B) follow a professional approach and be confident you… Continue reading How To Do Survey Research: The Process Flowchart
