What do big data, survey research, ethnographic studies, focus groups and customer analytics all have in common? They are all imperfect. Yes, they have their respective strengths, but none of… Continue reading Big or Small: No Data Set is Perfect
What do big data, survey research, ethnographic studies, focus groups and customer analytics all have in common? They are all imperfect. Yes, they have their respective strengths, but none of… Continue reading Big or Small: No Data Set is Perfect
Onboarding: the Key to Making Teamwork Actually Work
When researchers fail to use the correct visual display, it often results in a failure to communicate the most important insights. Our Data Visualization workshop will mitigate this risk by providing attendees a broad set of visual displays from which to choose, and guidance on when to use them. We’ll help you move beyond stale and over-used visuals…
Recycling is not just for plastics and paper. Have you ever had the feeling that the data you collected for one market research project could be repurposed (recycled), if only… Continue reading Recycling Your Market Research Investment: Improving Quantitative Research ROI
Need something a little special for your unique needs? All of the content from Research Rockstar classes can be combined, or sliced and diced, as you wish. Just let us know what topics are of interest, and we can create a custom class. It’s sort of like building a custom playlist…of market research training. Fees for customized classes vary depending on content and duration.
We are thrilled to announce that our website and training store have been refreshed for 2015. Why? For the main site, www.ResearchRockstar.com, we wanted to make it easier for people… Continue reading New Year, New Look for Research Rockstar
Who doesn’t love a word cloud?
