[New video] Market Research & Customer Insights Career Coaching

What do business strategy, cross-functional team management, CX and market research have in common? They are all phrases commonly mentioned in current market research and insights job postings. Today’s job… Continue reading [New video] Market Research & Customer Insights Career Coaching

Upcoming Research Rockstar Classes in April

We have 7 amazing courses available for April, starting at just $100!  Have a 12-month Backstage Pass? Then these courses are already in your course catalog. Just go to the Training Portal,… Continue reading Upcoming Research Rockstar Classes in April

New Writing Bootcamp for Market Research & Insights Professionals

If your primary deliverables are in PowerPoint or even dashboards, are writing skills still important?  I’d say, very important. With fewer words, those words really have to shine. And of… Continue reading New Writing Bootcamp for Market Research & Insights Professionals

[New video] Market Research Surveys: What To Do About “Speeders”

Do your market research survey respondents speed through your questions? Does that impact data quality? In any given questionnaire, the amount of time participants spend completing it can vary. In… Continue reading [New video] Market Research Surveys: What To Do About “Speeders”

[Expert Interview] Ever Feel Like AI In Market Research Is Getting Over-hyped?

If you follow any of the market research conversations on social media, you might be thinking that AI is taking over the profession. Or, you might be thinking that there… Continue reading [Expert Interview] Ever Feel Like AI In Market Research Is Getting Over-hyped?

[New video] SPSS or R: Which will Market Research Pros be using in 2018?

Why are some market research & insights teams moving to R? Because as these teams become the central synthesizer for multiple data types and sources from across and organization, they… Continue reading [New video] SPSS or R: Which will Market Research Pros be using in 2018?

[New video] Awesome Market Research End-of-Project Meetings

At the end of a project, and often before or instead of a formal presentation, the researcher often has a meeting in which key results are discussed. This meeting gives… Continue reading [New video] Awesome Market Research End-of-Project Meetings

Upcoming Research Rockstar Classes in February and March

We have 13 amazing courses available for February and March, starting at just $125!  Have a 12-month Backstage Pass? Then these courses are already in your course catalog. Just go to the… Continue reading Upcoming Research Rockstar Classes in February and March

[New Video] Market Research Questionnaires Over-Rely On Rating Scales

How often do you see questionnaires that are effectively just a string of 5-point rating scale questions? Makes you cringe, doesn’t it? 5-point rating scales can be useful, but there… Continue reading [New Video] Market Research Questionnaires Over-Rely On Rating Scales

[Big News] New Market Research eLearning Options for Ultimate Flexibility

Research Rockstar Launches Market Research Industry’s Largest eLearning Training Catalog for 2018.  28 Courses Now Available in both real-time and on-demand formats for flexibility and skills advancement, without travel Big news!… Continue reading [Big News] New Market Research eLearning Options for Ultimate Flexibility