Customer Surveys

A Sample Survey Invitation

Stumped trying to write a survey invitation? Here’s a great example to get you started.

Best Practices

Get the Scoop on Discrete Choice & MaxDiff starting June 22nd

Here’s the scoop. Next Session Starts August 10th, 2016, “Discrete Choice & MaxDiff using QuestionPro.” Have you ever wondered: What research questions can MaxDiff answer? What design considerations are there when planning for MaxDiff? How do you analyze MaxDiff? What does MaxDiff output look like? How can we make our

Best Practices

Must Read for Survey Researchers from the Pew Research Center

Confused and dismayed by the recent articles about non-probability samples? Trying to understand, “How bad is it? Can I trust data from non-probability samples?” Then read this: The Pew Research Center generously shared results from its analysis of nine online panels, and examines response consistency across these non-probability samples. Bottom

General

Should You Connect with Your Instructors on LinkedIn?

Research Rockstar students often ask, “Is it okay to ask my instructors to connect with me on LinkedIn?” Short answer: Yes. Long answer: Please do!  Anyone who has participated in a Research Rockstar class knows they are very interactive. Students and instructors have a true, two-way dialog during our classes.

Best Practices

Your Purchasing Department will LOVE you for working with Research Rockstar

Does Your Company Have a Diversity Purchasing Policy? Workplace diversity has become increasingly important in recent years. But in addition to hiring a diverse workforce, did you know that many corporations have also implemented diversity purchasing policies? Large companies and government agencies often commit thirty percent of their annual purchasing