It takes many key abilities to become a well-respected market research professional, but there’s one skill that sets the elite apart from the rest: the ability to write well. In fact, recent research shows that written communication skills are at the top of most employers’ wish lists. And while this
Ben Doepke: From goat farmer to ethnographic research pro… Meet Ben Doepke, our new Ethnographic Research for Customer Insights instructor. Doepke has over 15 years of experience designing and conducting ethnographic research for companies including P&G, Starbucks, Pepsi, Kroger, Medtronic, and Gap. As principal of IX, a human-reverent strategy company
Are you an undergrad or grad student planning for a market research career? Or are you interested in pivoting an existing career towards market research & insights? In either case, internships have often been an effective option for getting a foot in the door by gaining real experience and networking
Dan Reynolds, PhD: From High School English to Excel Instructor Meet Dan Reynolds, PhD. Dan has over fifteen years of teaching experience including high school, undergraduate, and masters classes — and five years with Research Rockstar. His expertise crosses many kinds of statistics, from basic inferential stats to more complex
Good News! We still have a few spots left in the Summer Workshop: Using Text Analytics to Analyze Open-ended Questions. Details below. Save your spots in any of the 5 eLearning courses with real-time sessions starting in August! And as always, even if you miss a live session, you can always use the
What? Research Rockstar’s summer workshop is right around the corner! Are you ready to get hands-on with some unstructured data analysis using an automated tool? You may have heard that automated tools have improved greatly in the past few years. But getting started with them can be hard. Who has