Hot Topics for Quantitative & Qualitative Researchers

Good news, Researcher Rockstar! We have 5 courses available for October. Just in time for “Back to School”! Yes, “Back to School” applies to us market researchers, too. So if you’ve been putting… Continue reading Hot Topics for Quantitative & Qualitative Researchers

Celebrating 25 YouTube Episodes on Market Research So Far In 2018!

To celebrate, here’s a handy list (PDF) of all 25 YouTube episodes with helpful descriptions. Topics include market research methods, career coaching, strategic planning, report design and more. There’s a lot of free training in these videos! Please share with your market research colleagues.

Summer slow-down? Time to catch up on training!

Good news, Researcher Rockstar! We still have amazing courses available for July and August, starting at just $100!   All courses now include real-time and on-demand options. Details here. JULY COURSES Social… Continue reading Summer slow-down? Time to catch up on training!

New courses launching soon! Hot topics for Quantitative & Qualitative researchers

Good news, Researcher Rockstar! We have 2 new courses available for September!  Have a 12-month Backstage Pass? Then these courses are already in your course catalog. Just go to the Training Portal, Dashboard>Catalog, and… Continue reading New courses launching soon! Hot topics for Quantitative & Qualitative researchers

Did Your Last Survey Research Project Fail to Thrill?

Can we talk? About questionnaires? Let me ask you a question. Did your last survey project fail to: Clearly prioritize items that needed to be prioritized? Precisely identify attitudes about… Continue reading Did Your Last Survey Research Project Fail to Thrill?

eLearning on The Beach? 12 Courses for Summer Training

Good news, Researcher Rockstars! We have 12 amazing courses available for July and August, starting at just $100!  Have a 12-month Backstage Pass? Then these courses are already in your course catalog.… Continue reading eLearning on The Beach? 12 Courses for Summer Training

Food & Beverage Taste Testing Research for Innovators

Golden milk? Drinkable soup? Plant-based meats? Cannabis-infused foods? Siracha EVERYTHING? These are just a few of the food trends happening in 2018. Food is hot! And cool! If you are… Continue reading Food & Beverage Taste Testing Research for Innovators

Can Market Researchers Apply Behavioral Economics Concepts to Improve Data Quality?

Care about market research data quality? Of course you do! Lessons from behavioral economics can be used to inform market research methodology design decisions. Let’s use an example. Imagine you… Continue reading Can Market Researchers Apply Behavioral Economics Concepts to Improve Data Quality?

[YouTube] Market Research Versus Big Data: Who Will Own the Consultative Role?

Data-centric businesses need data-fluent advisors. Or as Mckinsey likes to call them, “translators. buy dapoxetine online buy dapoxetine no prescription generic ” What professionals will meet this need? buy elavil… Continue reading [YouTube] Market Research Versus Big Data: Who Will Own the Consultative Role?

3 Free Resources That Answer Your CX & NPS Questions

Net Promoter Score (NPS) is a component of many customer experience (CX) programs. But as a research professional, you know debate exists about its usefulness. buy vidalista online buy vidalista… Continue reading 3 Free Resources That Answer Your CX & NPS Questions