Are you in the process of interviewing survey research candidates for your team? It’s harder than it sounds, right? Lots of applicants may think they have professional-level expertise, but precious few are really qualified. And screening out the unqualified ones takes time. So if you are looking for a quick
The struggle (for data quality) is real. And a large contributor to data quality risks in online surveys is, you guessed it, survey design. So how do we ensure that we are designing questionnaires that will collect quality data? A great start is by avoiding known, common design mistakes. If
Have you ever sent an email to a supplier only to get an unexpectedly chilly response? Have you ever sent an email to a client requesting direction on an important decision, and gotten no response? These are just two of the many examples of poor email communication we market researchers
We’ve had some recurring questions about the new Training Portal and the updated membership pricing, so here’s a quick summary. The new portal is live and includes details on all 28 courses, Insights Association Certificate options, and membership options. As current students already know, the previous portal will be retired on March 31st, 2020. Most
Is your 2020 already looking busy? You’re not alone in having big goals, a long-term outlook, and (for many) a flat budget. This begs the question: what options exist to help the Market Research & Insights team leader execute more—and sometimes more complex−work, with the same resources…or even fewer? We
[For my friends who now are managing a 100% virtual/remote team for the first time due to coronavirus concerns: tips from 15+ years of running virtual teams, facilitating online meetings and teaching online.] What I have found to be true about remote work: Virtual teams work best when there are