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Market Research Training

Introducing IDI Rockstar Pro: For Amazing IDI Interviews

Introducing IDI Rockstar Pro, the ultimate tool for elevating your team’s qualitative research interviewing skills. In the world of Market Research, Insights, and CX, effective in-depth interviews (IDIs) are crucial for extracting valuable insights. However, training without practice often leaves researchers ill-prepared and lacking confidence. IDI Rockstar Pro addresses this

August 20, 2024 No Comments
Market Research Training

Introducing the New and Improved Student Dashboard

A major upgrade has been made to the Research Rockstar Student Dashboard, designed with market research and customer insights professionals in mind. This new central hub integrates all learning assets, streamlining student access to course materials and bonus resources. What’s new: Easy Access: The updated dashboard is more intuitive and

August 13, 2024 No Comments
Market Research Training

Closed Captioning Announcement: Now Available in Research Rockstar eLearning Courses

Optimizing eLearning for Market Research & Insights Professionals with Closed Captioning “Ensuring that every Market Research & Insights Professional can access our training content, no matter their learning needs, is obviously a top priority,” said Kathryn Korostoff, President of Research Rockstar Training. “Our closed captioning conversion is now complete and

July 18, 2024 No Comments
General

6 Things to Know Before You Hire a Market Research Freelancer

Hiring a freelance market researcher can be a cost-effective way to get specialized expertise or additional capacity for your projects without increasing overhead. And these days, who isn’t looking at their budgets carefully? However, finding the right freelancer who meets, or better still exceeds, your expectations can be risky. Like

May 14, 2024 No Comments
Market Trends

How Does Your Team’s AI Adoption Measure Up?

The AI debate in Market Research & Insights is sparking strong opinions. While some advocate for near term AI adoption for its potential to drive competitive advantage and revenue growth, others are proceeding more cautiously, mindful of its known risks (online panel quality being an especially hot topic). This divide

May 1, 2024 No Comments
Rockstar News

How Will Market Research Agencies Craft a Profitable Future in 2025 and Beyond?

If you are a market research agency leader, you’ve likely felt the pinch of tight budgets and stiff competition. It has become increasingly difficult over the years to find that sweet spot where an agency can deliver awesome research while shackled by slim margins, tight deadlines, and the struggle to

April 24, 2024 No Comments