Negotiation & Persuasion Skills for Research Success

Negotiation and Persuasion Skills for Researchers is the focus of our next Live Event—designed to help researchers handle tough conversations with clarity and confidence. This session includes guidance from Persuasion: Convincing… Continue reading Negotiation & Persuasion Skills for Research Success

Research in 2026: Policy Changes May Ease Key Risks

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As we plan for 2026, many CX, UX, and Market Research teams are focused on anticipating project volume, evolving method mixes, AI-enabled workflows, and resource allocation. But regulatory policy deserves… Continue reading Research in 2026: Policy Changes May Ease Key Risks

Explore Individual Courses for CX, UX, and Market Research

Shrinking budgets. Expanding responsibilities. Tight timelines. For many professionals in market research, CX Research, and UX Research, planning ahead for training—or committing to a full membership—just doesn’t fit. Now it… Continue reading Explore Individual Courses for CX, UX, and Market Research

Prompt Engineering and Business Presence Skills for Researchers, Negotiation and Persuasion Skills, and Linking Research Results eLearning Live Events

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We are excited to invite you to our upcoming, instructor-led Live Events on important topics for all of us who work in Market Research & Insights. Conducted via Zoom, these… Continue reading Prompt Engineering and Business Presence Skills for Researchers, Negotiation and Persuasion Skills, and Linking Research Results eLearning Live Events

Wide-Angle or Zoom? Why Great IDI Research Starts with Alignment

Successful in-depth interviewing (IDI) research requires harmony between project goals and moderator execution. When that harmony is achieved, project goals are met, and decisions are fueled. When it’s missing, it… Continue reading Wide-Angle or Zoom? Why Great IDI Research Starts with Alignment

Too Many Questions, Too Little Time: Protecting Data Quality from Discussion Guide Bloat

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In qualitative research, the discussion guide is a written sequence of questions that the moderator uses to collect data. Much like a questionnaire in survey research, the discussion guide ensures… Continue reading Too Many Questions, Too Little Time: Protecting Data Quality from Discussion Guide Bloat

Delivering Research to Brand and Product Managers, AI Executive Summaries, and Negotiation and Persuasion Skills eLearning Live Events

We are excited to invite you to our upcoming, instructor-led Live Events on important topics for all of us who work in Market Research & Insights. Conducted via Zoom, these… Continue reading Delivering Research to Brand and Product Managers, AI Executive Summaries, and Negotiation and Persuasion Skills eLearning Live Events

The Researcher’s Guide to Spotting Red Flags in Contracts

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As market research and insights professionals, contracts may not be our favorite part of the job, but they do cross our desks—and they can make or break a project. Even… Continue reading The Researcher’s Guide to Spotting Red Flags in Contracts

Help! I Have to Write a Survey—How Do I Pick Answer Options?

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For Researchers Tasked with Their First Survey Assignment If you work in market research, CX research, or UX research, chances are someone has already asked: “Can you write a quick… Continue reading Help! I Have to Write a Survey—How Do I Pick Answer Options?

What You Missed: Data Cleaning Truth Bombs from Amy Anderson & Leslie Rich, PhD

We may be biased, but our recent Live Event with Amy Anderson and Leslie Rich, PhD, delivered a clarity jolt for researchers juggling data quality and deadlines. Their deep dive… Continue reading What You Missed: Data Cleaning Truth Bombs from Amy Anderson & Leslie Rich, PhD