RSVP for this event is required. To RSVP click here. An overview of the publications relevant to market research, customer insights, CX, and more. Format: How-to Level:  Level 2, for those with basic market research knowledge, typically 2-5 years in the field. Learning Objective: Fantastic academic journals exist that are solid sources of research-advancing continuing… Continue reading Journals for the Win: What journals should market researchers be aware of?

RSVP for this event is required. To RSVP click here. This session will be a live demonstration of a TBD online qualitative tool (iTracks or Dscout), including various methodologies it can support and platform features, etc. Format: Tool Demo Level:  Level 1, ideal for beginners, no prior market research knowledge or experience needed. Learning Objective:… Continue reading Online/Mobile Qualitative Tool Demonstration