Secondary Research 101: Sources & Techniques

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Secondary data is now widely available from many sources. The well-informed researcher knows how to find, evaluate and apply secondary data. Consider the following questions:

• Need to inform hypotheses for upcoming primary research projects?
• Need to validate or triangulate survey data?
• Need to harness existing data (no time or budget for primary research)?

If you said “yes” to any of the above, you will really enjoy this class.