Case Study: B2B Interview Project

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Peeling back the process of DIY, “bootstrapped” B2B interviews. Low-budget interviewing using DIY tools. What worked and what didn’t?

Format: Case Study

Level: Suitable for all levels.

Learning Objective: Learn from real-life examples of how a DIY interview project came together (timeline, objectives, discussion guide recruiting, scheduling, reporting). Will reveal processes and tools (including AI-assisted reporting tools), as well as challenges and successes encountered along the way.