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DTSTART;TZID=America/New_York:20240321T150000
DTEND;TZID=America/New_York:20240321T160000
DTSTAMP:20260512T172650
CREATED:20240313T173406Z
LAST-MODIFIED:20240313T173432Z
UID:10000605-1711033200-1711036800@www.researchrockstar.com
SUMMARY:Mastering the 1-Page Executive Summary: Clients want them!
DESCRIPTION:RSVP for this event is required. To RSVP click here. \nHave you ever been asked to create a one-page executive summary? If not\, you will likely hear such a request soon. Distilling complex market research into concise one-pagers is challenging\, but increasingly common. In this Live Event\, Instructor Kathryn Korostoff will share 3 specific designs you can use to meet the demand and impress your clients. \nFormat: Hot Topics \nLevel: Suitable for all levels. \nLearning Objective: Upon completion\, attendees will have an understanding of the purpose and design options for 1-page executive summaries.
URL:https://www.researchrockstar.com/elearningsched/mastering-the-1-page-executive-summary-clients-want-them/
ORGANIZER;CN="Kathryn Korostoff":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240312T130000
DTEND;TZID=America/New_York:20240312T140000
DTSTAMP:20260512T172650
CREATED:20240212T220932Z
LAST-MODIFIED:20240215T173648Z
UID:10000603-1710248400-1710252000@www.researchrockstar.com
SUMMARY:What's New in AI? (Hint: Have you heard about AGI?) [Live Event]
DESCRIPTION:RSVP for this event is required. To RSVP click here. \nWhat is the current state of AI in the world of Market Research & Insights? Join instructor Jim Newswanger for the latest AI developments that pertain to market research\, including an introduction to AGI (artificial generative intelligence). \nFormat: Hot Topics \nLevel 2: For those with basic market research knowledge\, typically 2-5 years in the field. \nLearning Objective: Students will leave this Live Event with a current understanding of AI in market research\, including what market researchers should know about text\, audio\, and visual advances in AGI (artificial generative intelligence).
URL:https://www.researchrockstar.com/elearningsched/whats-new-in-ai-hint-have-you-heard-about-agi-live-event/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240222T150000
DTEND;TZID=America/New_York:20240222T160000
DTSTAMP:20260512T172650
CREATED:20240212T215041Z
LAST-MODIFIED:20240215T173730Z
UID:10000602-1708614000-1708617600@www.researchrockstar.com
SUMMARY:3 Approaches to Customer Journey Mapping (Live Event)
DESCRIPTION:RSVP for this event is required. To RSVP click here. \nCustomer experience (CX) is hot hot hot! If you have been asked to lead a CX research project\, chances are you will need to deliver a customer journey map. When done well\, these maps help businesses identify pain points and opportunities to optimize their products or services. In this Live Event\, Instructor Marni Martens will share 3 approaches for creating a customer journey map\, even when budgets and timelines are tight. \nFormat: How-to \nLevel 2: For those with basic market research knowledge\, typically 2-5 years in the field. \nLearning Objective: \n\nStudents will learn the what & why of customer journey maps as well as how various methodologies can be employed to inform the development of customer journey maps.
URL:https://www.researchrockstar.com/elearningsched/3-approaches-to-customer-journey-mapping-live-event/
LOCATION:Research Rockstar\, MA\, United States
CATEGORIES:2: Moderate,Level
ORGANIZER;CN="Marni Martens":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231130T120000
DTEND;TZID=America/New_York:20231130T130000
DTSTAMP:20260512T172650
CREATED:20230327T215015Z
LAST-MODIFIED:20230327T215015Z
UID:10000580-1701345600-1701349200@www.researchrockstar.com
SUMMARY:Market Segmentation: Methodology Options & Project Planning Live Event 4
DESCRIPTION:Click Here to Access the Live Session \nPlanning your first market segmentation project? In this class\, taught by Instructor Jeff McKenna\, you’ll learn practical steps to designing a segmentation project. Includes important jargon and concepts\, as well as three different approaches to defining market segments.
URL:https://www.researchrockstar.com/elearningsched/market-segmentation-methodology-options-project-planning-live-event-4/
CATEGORIES:2: Moderate,Certificate,IA Quantitative Research Principles,Level,Market Segmentation,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2021/11/Market_Segmentation_Course_Image.jpg
ORGANIZER;CN="Jeff McKenna":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231129T120000
DTEND;TZID=America/New_York:20231129T130000
DTSTAMP:20260512T172650
CREATED:20230320T192744Z
LAST-MODIFIED:20230320T192744Z
UID:10000475-1701259200-1701262800@www.researchrockstar.com
SUMMARY:Market Research 101: Live Event 8
DESCRIPTION:Click Here to Access the Live Event \nNo previous experience required: this is a beginner-level course. \nNew to market research? Or seeking to establish a common set of foundational knowledge across a team? \nTaught by Instructor Michelle Legros\, Market Research 101 is a fun\, fast-paced way to get the basics. Whether your interests are in quantitative research\, qualitative research\, or both\, you will complete this class ready to make informed market research decisions with confidence.
URL:https://www.researchrockstar.com/elearningsched/market-research-101-live-event-8/
CATEGORIES:1: Beginner,Certificate,IPC Practitioner,Level,Market Research 101,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2023/03/bigstock-Market-Research-32987006-780x470-1.jpg
ORGANIZER;CN="Michelle Legros":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231128T110000
DTEND;TZID=America/New_York:20231128T120000
DTSTAMP:20260512T172650
CREATED:20230327T213533Z
LAST-MODIFIED:20230327T213533Z
UID:10000576-1701169200-1701172800@www.researchrockstar.com
SUMMARY:Conducting Global Market Research: Live Event 4
DESCRIPTION:Click Here to Access the Live Session \nMarket researchers conducting multinational projects encounter complexities that simply don’t exist when conducting single-country studies. Some of the complexities are about logistics; for example\, how to find quality samples for multinational surveys. \nSome of the complexities are more about research design; for example\, some research methods are more effective in some countries and less so in others. And other complexities are about analysis; for example\, making choices about how to analyze and report data from multiple countries when we know that cultural differences can impact response behavior. \nIn this class\, Instructor Kathryn Korostoff teaches students about managing global research studies while mitigating known risks. This is an important topic: global brands need global customer insights.
URL:https://www.researchrockstar.com/elearningsched/conducting-global-market-research-live-event-4/
CATEGORIES:All Levels,Conducting Global Market Research,Level,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2023/03/bigstock-World-Map-Infographics-Contin-410444281.jpg
ORGANIZER;CN="Kathryn Korostoff":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231115T120000
DTEND;TZID=America/New_York:20231115T130000
DTSTAMP:20260512T172650
CREATED:20230327T205203Z
LAST-MODIFIED:20230327T205203Z
UID:10000568-1700049600-1700053200@www.researchrockstar.com
SUMMARY:Factor & Cluster Analysis: Advanced Techniques for Project Managers Live Event 4
DESCRIPTION:Click Here to Access the Live Session \nYou’ve heard the terms “factor analysis” and “cluster analysis”; now it’s time to put these statistical workhorses to use. While they are different\, both factor and cluster have the same primary purpose: to reduce the amount of data while remaining true to the original results. \nThus\, they are often referred to as “data reduction” techniques. In survey research\, factor analysis and cluster analysis are often used in tandem. \nIn this class\, Instructor Julie Worwa will guide market researchers who plan to use these techniques on when to use them\, how to work with a data analyst (who may be assisting you with the actual statistical analysis)\, and how to report the results. \nWe also cover common applications\, including market segmentation and customer satisfaction research. \nInstructor Julie Worwa also leads the students through an interactive exercise that aids the retention of key lessons.
URL:https://www.researchrockstar.com/elearningsched/factor-cluster-analysis-advanced-techniques-for-project-managers-live-event-4/
CATEGORIES:3: Advanced,Certificate,Factor & Cluster Analysis,IPC Analytics,Level,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2021/11/Intro_to_Factor_and_Cluster_Analysis.jpg
ORGANIZER;CN="Julie Worwa":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231114T110000
DTEND;TZID=America/New_York:20231114T120000
DTSTAMP:20260512T172650
CREATED:20230327T203703Z
LAST-MODIFIED:20230327T203703Z
UID:10000564-1699959600-1699963200@www.researchrockstar.com
SUMMARY:Mobile & Online Qualitative Research Methods: Live Event 4
DESCRIPTION:Click Here to Access the Live Session \nDo you want to broaden the number of online qualitative research methods at your disposal? Taught by Instructor Kathryn Korostoff\, topics in this 4-part program include social media research\, online focus groups\, crowdsourcing (idea management and prediction market platforms)\, webcam research\, online projective methods\, and more. \nIncludes examples\, demonstrations\, exercises\, downloadable job aids\, and reference sheets. \nBy the end of this 4-part course\, students will know when to recommend these methods\, how to plan for these projects\, and how to set clear expectations with clients and colleagues about their benefits and limitations.
URL:https://www.researchrockstar.com/elearningsched/mobile-online-qualitative-research-methods-live-event-4/
CATEGORIES:2: Moderate,Certificate,IA Qualitative Research Principles,Level,Mobile & Online Qualitative Research Methods,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2021/11/Mobile_and_Online_Image.jpg
ORGANIZER;CN="Kathryn Korostoff":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231109T120000
DTEND;TZID=America/New_York:20231109T130000
DTSTAMP:20260512T172650
CREATED:20230327T201936Z
LAST-MODIFIED:20230327T201936Z
UID:10000560-1699531200-1699534800@www.researchrockstar.com
SUMMARY:Client Management Skills for Market Researchers: Live Event 4
DESCRIPTION:Click Here to Access the Live Session \nEffective market researchers blend market research excellence with client management expertise. After all\, disappoint a client one too many times and they’re a former client. \nStriking this balance can be a challenge. Researchers are often put in the difficult position of juggling client expectations while maintaining budgets\, schedules\, and suppliers. \nIt can be a lot to handle! \nIn this class\, Instructor Michelle Legros will teach students the fundamental client management skills necessary to establish an effective researcher/client relationship\, ensuring that they can work together as a team to successfully manage project risks. \nThis class also covers techniques for managing common pitfalls in the researcher/client relationship such as onerous questionnaire design processes\, dealing with research skeptics\, and delivering unexpected research results. \nWith a little training and access to the right tools\, researchers can create a strategy that will keep their clients coming back for more!
URL:https://www.researchrockstar.com/elearningsched/client-management-skills-for-market-researchers-live-event-4/
CATEGORIES:All Levels,Client Management Skills,Level,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2021/11/Client_Management_Course_Image.jpg
ORGANIZER;CN="Michelle Legros":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231108T110000
DTEND;TZID=America/New_York:20231108T120000
DTSTAMP:20260512T172650
CREATED:20230327T190247Z
LAST-MODIFIED:20230328T153730Z
UID:10000556-1699441200-1699444800@www.researchrockstar.com
SUMMARY:Ethnographic Research for Customer Insights: Live Event 4
DESCRIPTION:Click Here to Access the Live Session \nAnthropology meets market research in this fast-paced\, crash course on ethnography. \nNo previous experience is required. This is a beginner-level course. \nEthnography has been a niche market research methodology for decades\, but with the recent increase in observational methods overall\, its practice is rising. \nInstructor Kathryn Korostoff will teach important concepts that will help you decide when to use ethnography (traditional or online)\, how to plan a project\, and how to avoid some common errors. \nPlease note this class focuses on ethnography; for in-depth interviewing\, see our course on Conducting Research Interviews.
URL:https://www.researchrockstar.com/elearningsched/ethnographic-research-for-customer-insights-live-event-4/
CATEGORIES:1: Beginner,Ethnographic Research for Customer Insights,Level,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2023/03/Class-Image-SQUARE.jpg
ORGANIZER;CN="Kathryn Korostoff":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231107T120000
DTEND;TZID=America/New_York:20231107T130000
DTSTAMP:20260512T172650
CREATED:20230327T175051Z
LAST-MODIFIED:20230328T153350Z
UID:10000552-1699358400-1699362000@www.researchrockstar.com
SUMMARY:Conjoint\, Discrete Choice & MaxDiff: Advanced Techniques for Project Managers: Live Event 4
DESCRIPTION:Click Here to Access the Live Session \nWhat is conjoint analysis? When should you use it? How do you compare it to other data analysis options\, including MaxDiff? If clients ask about it\, how can you help them understand its benefits and limitations? \nWhat tools are available for conducting conjoint analysis? \nIn this class\, Instructor Jeff McKenna teaches students basic concepts and usage scenarios. \nThanks to this course\, you will be able to consider and discuss Conjoint Analysis and MaxDiff with confidence. \nThis class does not include programming; it is intended for the project manager who would be working with a data analyst or statistician for the actual hands-on programming. The class does include demos and screenshots.
URL:https://www.researchrockstar.com/elearningsched/conjoint-discrete-choice-maxdiff-advanced-techniques-for-project-managers-live-event-4/
CATEGORIES:1: Beginner,Certificate,Conjoint, Discrete Choice & MaxDiff: Advanced Techniques,IPC Analytics,Level,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2023/03/Conjoint-Course-Image.jpg
ORGANIZER;CN="Jeff McKenna":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231102T110000
DTEND;TZID=America/New_York:20231102T120000
DTSTAMP:20260512T172650
CREATED:20230327T222217Z
LAST-MODIFIED:20230327T222217Z
UID:10000588-1698922800-1698926400@www.researchrockstar.com
SUMMARY:Improving Customer Satisfaction: Monitoring Methods that Deliver Insights Live Event 4
DESCRIPTION:Click Here to Access the Live Session \nAre you planning your organization’s first customer satisfaction research? After this instructor-led class\, taught by Instructor Kathryn Korostoff\, you will be prepared to start planning your project\, either in-house or through an agency. \nTopics include goal options\, monitoring strategies\, and common challenges.
URL:https://www.researchrockstar.com/elearningsched/improving-customer-satisfaction-monitoring-methods-that-deliver-insights-live-event-4/
CATEGORIES:1: Beginner,Improving Customer Satisfaction,Level,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2021/11/Improving_Customer_Satisfaction_Course_Image.jpg
ORGANIZER;CN="Kathryn Korostoff":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231101T110000
DTEND;TZID=America/New_York:20231101T120000
DTSTAMP:20260512T172650
CREATED:20230322T194447Z
LAST-MODIFIED:20230322T194447Z
UID:10000546-1698836400-1698840000@www.researchrockstar.com
SUMMARY:Open-ended Questions: Construction\, Analysis & Reporting: Live Event 4
DESCRIPTION:Click Here to Access the Live Event \nOpen-ended questions are a great tool for researchers. And while the unstructured data they yield have great benefits\, there are also some big challenges. \nTo get the most out of OE questions\, the professional researcher must carefully construct questions\, code (analyze) and report the data. In this course\, students will learn manual and automated options\, and a 6-step process to ensure adherence to best practices.
URL:https://www.researchrockstar.com/elearningsched/open-ended-questions-construction-analysis-reporting-live-event-4/
CATEGORIES:1: Beginner,Certificate,IA Quantitative Research Principles,Level,Open-Ended Questions,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2021/11/Open-ended.jpg
ORGANIZER;CN="Amy Anderson":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231031T110000
DTEND;TZID=America/New_York:20231031T120000
DTSTAMP:20260512T172650
CREATED:20230327T220531Z
LAST-MODIFIED:20230327T220531Z
UID:10000584-1698750000-1698753600@www.researchrockstar.com
SUMMARY:Analyzing Survey Data Using SPSS: 101 Live Event 4
DESCRIPTION:Click Here to Access the Live Session \nAn introductory SPSS class for beginners. If you have never touched SPSS before\, or if it has been years since you have\, we can get you started with our hands-on step-by-step SPSS course. \nThis 4-part program starts with the very basics of importing and formatting data and concludes with conducting and reading crosstabs with significance testing. \nOptional modules for CHAID\, regression\, Factor analysis\, and Cluster analysis.
URL:https://www.researchrockstar.com/elearningsched/analyzing-survey-data-using-spss-101-live-event-4-2/
CATEGORIES:1: Beginner,Analyzing Survey Data Using SPSS: 101,Certificate,IPC Analytics,Level,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2023/03/Course-Image.jpg
ORGANIZER;CN="Julie Worwa":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231031T110000
DTEND;TZID=America/New_York:20231031T120000
DTSTAMP:20260512T172650
CREATED:20230322T152935Z
LAST-MODIFIED:20230322T152935Z
UID:10000512-1698750000-1698753600@www.researchrockstar.com
SUMMARY:Analyzing Survey Data Using SPSS: 101: Live Event 4
DESCRIPTION:Click Here to Access the Live Event \nAn introductory SPSS class for beginners. If you have never touched SPSS before\, or if it has been years since you have\, we can get you started with our hands-on step-by-step SPSS course. \nThis 4-part program starts with the very basics of importing and formatting data\, and concludes with conducting and reading crosstabs with significance testing. \nOptional modules for CHAID\, regression\, Factor analysis and Cluster analysis.
URL:https://www.researchrockstar.com/elearningsched/analyzing-survey-data-using-spss-101-live-event-4/
CATEGORIES:1: Beginner,Analyzing Survey Data Using SPSS: 101,Certificate,IA Quantitative Research Principles,IPC Analytics,Level,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2017/05/SPSS-300x200.jpg
ORGANIZER;CN="Julie Worwa":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231026T130000
DTEND;TZID=America/New_York:20231026T140000
DTSTAMP:20260512T172650
CREATED:20230322T164226Z
LAST-MODIFIED:20230322T164226Z
UID:10000535-1698325200-1698328800@www.researchrockstar.com
SUMMARY:Writing Quantitative Research Reports: Live Event 7
DESCRIPTION:Click Here to Access the Live Event \nLearn how to write a great quantitative market research report\, even if you are new to report writing. \nWhat makes for a great quantitative research report? It needs to synthesize and present survey research findings in a way that your audience will find useful and memorable. You want your audience to understand and retain key research findings and to maximize the chance they will put them to use. \nThe options for interpreting\, synthesizing\, and reporting quantitative data are taught here in a fun\, practical way.
URL:https://www.researchrockstar.com/elearningsched/writing-quantitative-research-reports-live-event-7/
CATEGORIES:2: Moderate,Certificate,IA Quantitative Research Principles,Level,Training,Writing Quantitative Research Reports
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2021/11/Writing_Quant.jpg
ORGANIZER;CN="Kathryn Korostoff":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231025T110000
DTEND;TZID=America/New_York:20231025T120000
DTSTAMP:20260512T172650
CREATED:20230322T162837Z
LAST-MODIFIED:20230322T162837Z
UID:10000529-1698231600-1698235200@www.researchrockstar.com
SUMMARY:Questionnaire Design 201: Scale Selection: Live Event 4
DESCRIPTION:Click Here to Access the Live Event \nSurvey research has many forms of risk. Social desirability issues\, acquiescence bias\, extreme response bias\, and even just boredom\, are all issues. \nLearn to mitigate the risks by being aware of many scale options\, wording choices and formatting tips. \nIn this 4-part program\, Instructor Amy Anderson covers various ranking and rating scales\, including Likert\, semantic differential\, constant sum\, and more. \nThe class also delves into decisions related to the choice of even versus odd scales\, the number of points (5? 7? 10? 11?)\, and related topics.
URL:https://www.researchrockstar.com/elearningsched/questionnaire-design-201-scale-selection-live-event-4/
CATEGORIES:2: Moderate,Certificate,IA Quantitative Research Principles,IPC Quantitative,Level,Questionnaire Design 201: Scale Selection,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2018/05/QRE-Website.jpg
ORGANIZER;CN="Amy Anderson":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231024T130000
DTEND;TZID=America/New_York:20231024T140000
DTSTAMP:20260512T172650
CREATED:20230322T160259Z
LAST-MODIFIED:20230322T160259Z
UID:10000518-1698152400-1698156000@www.researchrockstar.com
SUMMARY:Writing Qualitative Research Reports: Live Event 7
DESCRIPTION:Click Here to Access the Live Event \nLearn how to write a great qualitative research report\, even if you have never done so before. \nWhat makes for a great qualitative research report? It needs to synthesize and present qualitative research findings in a way that your audience will find useful. \nAnd that is not as easy as it may sound. Qualitative information can be complex and rich—analyzing it properly takes discipline\, and presenting it so that others can grasp key results requires careful planning. \nThe options for analyzing and reporting qualitative research results are taught here in a fun\, practical way.
URL:https://www.researchrockstar.com/elearningsched/writing-qualitative-research-reports-live-event-7/
CATEGORIES:2: Moderate,Certificate,IA Qualitative Research Principles,IPC Qualitative,Level,Training,Writing Qualitative Research Reports
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2021/11/Writing-Qual-image.jpg
ORGANIZER;CN="Kathryn Korostoff":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231019T120000
DTEND;TZID=America/New_York:20231019T130000
DTSTAMP:20260512T172650
CREATED:20230322T150545Z
LAST-MODIFIED:20230322T150545Z
UID:10000508-1697716800-1697720400@www.researchrockstar.com
SUMMARY:Sampling Methods for Market Research: Live Event 4
DESCRIPTION:Click Here to Access the Live Event \nSurvey research success requires current\, foundational knowledge of sampling strategy. Today\, professional survey researchers need to know both the theory and practical considerations needed for a sampling plan that will result in high-quality data. During this 3-part course\, students will learn sampling fundamentals and real-world strategies.
URL:https://www.researchrockstar.com/elearningsched/sampling-methods-for-market-research-live-event-4/
CATEGORIES:2: Moderate,Certificate,IPC Quantitative,Level,Sampling Methods for Market Research,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2021/11/Sampling-Methods.jpg
ORGANIZER;CN="Jeff McKenna":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231018T110000
DTEND;TZID=America/New_York:20231018T120000
DTSTAMP:20260512T172650
CREATED:20230322T145226Z
LAST-MODIFIED:20230322T145226Z
UID:10000502-1697626800-1697630400@www.researchrockstar.com
SUMMARY:Quantitative Data Analysis for Survey Research: Live Event 7
DESCRIPTION:Click Here to Access the Live Event \nWhere should you start with quantitative data analysis for market research projects? In this 4-part program\, Instructor Cindy Casper teaches the basics of quantitative analysis in a fun\, practical way. Includes examples\, exercises\, and plenty of time for student Q&A. \nThis market research class is ideal for those new to quantitative data analysis. No previous background in statistics is required.
URL:https://www.researchrockstar.com/elearningsched/quantitative-data-analysis-for-survey-research-live-event-7/
CATEGORIES:1: Beginner,IA Quantitative Research Principles,IPC Analytics,IPC Quantitative,IPC Specialist,Level,Quantitative Data Analysis
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2021/09/QDA-2.jpg
ORGANIZER;CN="Cindy Casper":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231017T120000
DTEND;TZID=America/New_York:20231017T130000
DTSTAMP:20260512T172650
CREATED:20230321T210621Z
LAST-MODIFIED:20230321T210621Z
UID:10000496-1697544000-1697547600@www.researchrockstar.com
SUMMARY:Focus Groups: Project Design & Management: Live Event 4
DESCRIPTION:Click Here to Access the Live Event \nLearn how to manage a focus group project\, even if you have never done so before. In this 4-part class\, Instructor Kathryn Korostoff guides students through the process of planning and managing a focus group project step-by-step. \nThis class only covers reporting options briefly. For a more in-depth class on reporting\, see Writing Qualitative Research Reports.
URL:https://www.researchrockstar.com/elearningsched/focus-groups-project-design-management-live-event-4/
CATEGORIES:1: Beginner,Certificate,Focus Groups: Project Design & Management,IA Qualitative Research Principles,IPC Qualitative,Level,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2021/11/Focus_Group_Course_Image-2.jpg
ORGANIZER;CN="Kathryn Korostoff":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231012T110000
DTEND;TZID=America/New_York:20231012T120000
DTSTAMP:20260512T172650
CREATED:20230321T205117Z
LAST-MODIFIED:20230321T205117Z
UID:10000492-1697108400-1697112000@www.researchrockstar.com
SUMMARY:Secondary Research 101: Sources & Techniques: Live Event 4
DESCRIPTION:Click Here to Access the Live Event \nSecondary data is now widely available from many sources. The well-informed researcher knows how to find\, evaluate and apply secondary data. \nConsider the following questions: \n\nNeed to inform hypotheses for upcoming primary research projects?\nNeed to validate or triangulate survey data?\nNeed to harness existing data (no time or budget for primary research)?\n\nIf you said “yes” to any of the above\, you will really enjoy this class.
URL:https://www.researchrockstar.com/elearningsched/secondary-research-101-sources-techniques-live-event-4/
CATEGORIES:1: Beginner,Certificate,IA Qualitative Research Principles,IPC Analytics,Level,Secondary Research,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2022/12/bigstock-Online-Data-Collection-Technol-458349759.jpg
ORGANIZER;CN="Cindy Casper":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231011T110000
DTEND;TZID=America/New_York:20231011T120000
DTSTAMP:20260512T172650
CREATED:20230321T190701Z
LAST-MODIFIED:20230321T190701Z
UID:10000484-1697022000-1697025600@www.researchrockstar.com
SUMMARY:Questionnaire Design 101: Live Event 4
DESCRIPTION:Click Here to Access the Live Event \nPlanning to run a survey project\, but don’t know where to start? In this class\, Instructor Kathryn Korostoff teaches students how to manage the process with project management excellence. \nIncludes tips for pre-testing\, managing clients/stakeholders\, and how to avoid common mistakes in survey research.
URL:https://www.researchrockstar.com/elearningsched/questionnaire-design-101-live-event-4/
CATEGORIES:1: Beginner,IA Quantitative Research Principles,IPC Quantitative,Level,Questionnaire Design 101,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2021/11/10_Pt_Checklist_Course_Image.jpg
ORGANIZER;CN="Kathryn Korostoff":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231005T120000
DTEND;TZID=America/New_York:20231005T130000
DTSTAMP:20260512T172650
CREATED:20230321T203420Z
LAST-MODIFIED:20230321T203420Z
UID:10000488-1696507200-1696510800@www.researchrockstar.com
SUMMARY:Data Fluency for Methodology Planning: Live Event 4
DESCRIPTION:Click Here to Access the Live Event \nToday\, the data-fluent researcher can choose from many types of data— including “big” and “small\,” quantitative and qualitative\, primary and secondary\, financial and behavioral\, and more. Know your options\, and how to assess their reliability and suitability for different decision-making needs.
URL:https://www.researchrockstar.com/elearningsched/data-fluency-for-methodology-planning-live-event-4/
CATEGORIES:2: Moderate,Certificate,Data Fluency for Methodology Planning,IPC Practitioner,IPC Specialist,Level,Training
ATTACH;FMTTYPE=image/png:https://www.researchrockstar.com/wp-content/uploads/2021/11/Data-Fluency.png
ORGANIZER;CN="Cindy Casper":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231004T120000
DTEND;TZID=America/New_York:20231004T130000
DTSTAMP:20260512T172650
CREATED:20230321T171040Z
LAST-MODIFIED:20230321T171040Z
UID:10000480-1696420800-1696424400@www.researchrockstar.com
SUMMARY:Conducting Research Interviews: Project Design & Management: Live Event 4
DESCRIPTION:Click Here to Access Your Live Event \nSo you want to know how to conduct research interviews? Then this instructor-led class is for you. \nInstructor Betsy Bernstein teaches you the process of planning and conducting research interviews in this fast-paced class. \nPerfect for new researchers who want a real-world introduction and the inside scoop on how to avoid common challenges.
URL:https://www.researchrockstar.com/elearningsched/conducting-research-interviews-project-design-management-live-event-4/
CATEGORIES:1: Beginner,Certificate,Conducting Research Interviews,IA Qualitative Research Principles,IPC Qualitative,Level,Training
ATTACH;FMTTYPE=image/png:https://www.researchrockstar.com/wp-content/uploads/2021/11/Conducting.png
ORGANIZER;CN="Amy Anderson":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231003T110000
DTEND;TZID=America/New_York:20231003T120000
DTSTAMP:20260512T172650
CREATED:20230321T171257Z
LAST-MODIFIED:20230321T171257Z
UID:10000474-1696330800-1696334400@www.researchrockstar.com
SUMMARY:Market Research 101: Live Event 7
DESCRIPTION:Click Here to Access the Live Event \nNo previous experience required: this is a beginner-level course. \nNew to market research? Or seeking to establish a common set of foundational knowledge across a team? \nTaught by Instructor Michelle Legros\, Market Research 101 is a fun\, fast-paced way to get the basics. Whether your interests are in quantitative research\, qualitative research\, or both\, you will complete this class ready to make informed market research decisions with confidence.
URL:https://www.researchrockstar.com/elearningsched/market-research-101-live-event-7/
CATEGORIES:1: Beginner,Certificate,IPC Practitioner,Level,Market Research 101,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2023/03/bigstock-Market-Research-32987006-780x470-1.jpg
ORGANIZER;CN="Michelle Legros":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230928T130000
DTEND;TZID=America/New_York:20230928T140000
DTSTAMP:20260512T172650
CREATED:20230328T132056Z
LAST-MODIFIED:20230328T132056Z
UID:10000595-1695906000-1695909600@www.researchrockstar.com
SUMMARY:Ethical & Legal Topics for Market Research Professionals: Live Event 3
DESCRIPTION:Click Here to Access the Live Session \nAs Market Research & Insights professionals\, we collect data from people\, and that activity has legal and ethical implications. We need to know the basics of privacy and security requirements so that we don’t inadvertently break a law or create a public relations nightmare. To make sure our students know how to spot the red flags that may warrant escalation to your management or legal department\, we are offering this short course which includes expert interviews and handy reference sheets. \nIn this class\, Instructor Kathryn Korostoff helps students learn about key ethical and legal concepts that are commonly encountered in the market research profession.
URL:https://www.researchrockstar.com/elearningsched/ethical-legal-topics-for-market-research-professionals-live-event-3/
CATEGORIES:All Levels,Certificate,Ethical & Legal Topics for Market Research Professionals,IPC Practitioner,Level,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2023/03/bigstock-Judge-Gavel-With-Justice-At-La-435178217.jpg
ORGANIZER;CN="Kathryn Korostoff":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230926T110000
DTEND;TZID=America/New_York:20230926T120000
DTSTAMP:20260512T172650
CREATED:20230328T134732Z
LAST-MODIFIED:20230328T134732Z
UID:10000600-1695726000-1695729600@www.researchrockstar.com
SUMMARY:Data Visualization & Infographic Design for Market Researchers: Live Event 3
DESCRIPTION:Click Here to Access Your Live Event \nData visualization (in the form of charts\, graphs\, or infographics) is a powerful way to deliver market research highlights. As part of a comprehensive deliverables strategy\, they can play a crucial role in getting and keeping your audience’s attention. \nIn this class\, Instructor Kathryn Korostoff shares data visualization options from which professional market researchers can choose\, or combine\, for amping up their research deliverables. She also teaches basic infographic design principles and layout options. \nIn an ideal world\, market researchers would hire graphic artists to design infographics. Alas\, in many cases\, that is simply not an option. But with a little training and access to the right options and tools\, market researchers can create compelling\, client-ready infographics.
URL:https://www.researchrockstar.com/elearningsched/data-visualization-infographic-design-for-market-researchers-live-event-3/
CATEGORIES:All Levels,Data Visualization & Infographic Design for Market Researchers,Level,Training
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2023/03/bigstock-Business-Visual-Data-Analyzing-427005782-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230921T130000
DTEND;TZID=America/New_York:20230921T140000
DTSTAMP:20260512T172650
CREATED:20230322T144917Z
LAST-MODIFIED:20230322T144917Z
UID:10000501-1695301200-1695304800@www.researchrockstar.com
SUMMARY:Quantitative Data Analysis for Survey Research: Live Event 6
DESCRIPTION:Click Here to Access the Live Event \nWhere should you start with quantitative data analysis for market research projects? In this 4-part program\, Instructor Cindy Casper teaches the basics of quantitative analysis in a fun\, practical way. Includes examples\, exercises\, and plenty of time for student Q&A. \nThis market research class is ideal for those new to quantitative data analysis. No previous background in statistics is required.
URL:https://www.researchrockstar.com/elearningsched/quantitative-data-analysis-for-survey-research-live-event-6/
CATEGORIES:1: Beginner,IA Quantitative Research Principles,IPC Analytics,IPC Quantitative,IPC Specialist,Level,Quantitative Data Analysis
ATTACH;FMTTYPE=image/jpeg:https://www.researchrockstar.com/wp-content/uploads/2021/09/QDA-2.jpg
ORGANIZER;CN="Cindy Casper":MAILTO:instructors@researchrockstar.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230919T130000
DTEND;TZID=America/New_York:20230919T140000
DTSTAMP:20260512T172650
CREATED:20230327T224238Z
LAST-MODIFIED:20230327T224238Z
UID:10000590-1695128400-1695132000@www.researchrockstar.com
SUMMARY:Behavioral Economics for Market Researchers: Live Event 3
DESCRIPTION:Click Here to Access the Live Session \nWhat drives consumers to make the decisions they make?  We now know that there are a number of rational and irrational influences that drive purchase decisions\, brand preferences\, and more. \nIt is our job as market researchers to leverage concepts such as anchoring\, framing\, and the power of default to help clients gain new insights.  Learn important behavioral economics concepts that will improve your research designs and reports. \nPlease note that this class has pre-reading and homework assignments.
URL:https://www.researchrockstar.com/elearningsched/behavioral-economics-for-market-researchers-live-event-3/
CATEGORIES:All Levels,Behavioral Economics,Level,Training
ATTACH;FMTTYPE=image/png:https://www.researchrockstar.com/wp-content/uploads/2023/03/Screenshot-2023-03-27-183814.png
ORGANIZER;CN="Kathryn Korostoff":MAILTO:instructors@researchrockstar.com
END:VEVENT
END:VCALENDAR