For professional researchers, properly documenting your sampling plan is critical to ensuring a high-quality market research process. What is sampling and why is it important? If you are new to… Continue reading Essential Market Research Tips: Documenting Your Sampling Plan
If you do survey research, should you learn SPSS? What if you have colleagues who normally do the data analysis for you, might it still be worthwhile for you, as… Continue reading Doing Survey Research: Should You Learn SPSS?
When planning to do survey research, you have two choices: A) “wing it” and hope you get some decent data, or B) follow a professional approach and be confident you… Continue reading How To Do Survey Research: The Process Flowchart
With 2021 closing in just four always-too-short months, performance evaluations and 2022 planning are fast approaching. Are you on track to meet your 2021 goals? How about specifically your 2021… Continue reading It’s Not Too Late for 2021 Market Research Training Goals
For Market Researchers being offered a long-term work from home (WFH) option: should you accept? Many Market Research & Insights professionals are being offered full or hybrid WFH scenarios as… Continue reading Should Market Research & Insights Professionals Accept WFH Options?
For many people in the Market Research & Insights profession, the fun part of our projects is delivering the results in written reports. This is where we really get to… Continue reading Walking Isn’t Running: How to Amp Up Your Research Writing
As market researchers, we are often asked to recommend methodologies that answer specific business needs. In the old days, we would often default to the tried and true: surveys, focus… Continue reading Do Business Execs Trust Your Methodology Recommendations?
What do you think a staffing service like ours sees more of: A) clients who want market research freelancers with general experience? Or B) those who want freelancers with vertical… Continue reading 2 Tips for Finding Market Research Experts with Medical & Pharma Expertise
Research Rockstar Training & Staffing is pleased to announce its inaugural (Data)Vizapalooza Data Visualization Contest for 2021. The purpose of the contest is to celebrate the power of visualization in… Continue reading Announcing The (Data)Vizapalooza Data Visualization Contest
Do any of these “SPSS pains” apply to you? You use an offshore partner for data analysis, and sometimes you’d like to check their work. Makes sense, right? We all want… Continue reading The Pain of SPSS: Too Much or Not Enough?
