Backstage Members

{+++}As a Backstage Pass member you have unlimited access to all of Research Rockstar’s eBooks, templates, and Flash-based classes.

To view a Flash-based class, simply click the link. It will start automatically. You can then use the clickable table of contents to navigate the contents. View each class as many times as you wish!

Templates and eBooks will download when you select them.

Backstage Pass Member Content Directory

NEW! Ask It Right: Choosing Market Research Scales & Answer Types VIEW CLASS VIEW CLASS CHECKLIST

NEW! Think Outside The Survey: 14 Methods For Customer Insights (eBook) DOWNLOAD

Social Media Meets Market Research VIEW CLASS

Divide & Conquer: Practical Steps to Market Segmentation (53 minutes) VIEW CLASS

Reorganizing the Market Research Function (39 minutes) VIEW CLASS

Product Concept Testing (44 minutes) VIEW CLASS

Marketing Research Insights: 22 Visual Displays (eBook) DOWNLOAD

10-point Checklist for Questionnaire Design: Planning Your First Questionnaire? (29 minutes) VIEW CLASS VIEW CLASS CHECKLIST

Conducting Research Interviews: 12 Tips for Stress-free Interviewing (37 minutes) VIEW CLASS

Embracing Rogue Researchh: Turning Unsanctioned Research into Market Insight Gold (1 hour, 20 minutes)  VIEW CLASS

How to Hire a Market Research Agency (58 minutes) VIEW CLASS

How to Package & Deliver Market Research Results (28 minutes) VIEW CLASS VIEW CLASS CHECKLIST

How to Promote Market Research (39 minutes) VIEW CLASS

How to Read a Market Research Report: Quantitative Version (23 minutes) VIEW CLASS

Improving Customer Satisfaction: Monitoring Methods that Deliver Insights (53 minutes) VIEW CLASS

Learning from History: Using Win/Loss Research to Improve Sales Success (44 minutes) VIEW CLASS

Market Research RFP Template: Customer Loyalty Research DOWNLOAD

Market Research RFP Template: Logo Testing DOWNLOAD

Market Research RFP Template: Product Concept Testing DOWNLOAD

Market Segmentation: 9 Ways Market Segmentation Improves Business Success (eBook) DOWNLOAD

Online Panel Tips: 7 Threats to Market Research Success (eBook) DOWNLOAD

Rise Above the Noise: 3 DIY Exercises for Discovering Distinctive Marketing Message Opportunities (38 minutes) VIEW CLASS

Training Volunteer Interviewers (12 minutes) VIEW CLASS

Writing a Market Research RFP (eBook) DOWNLOAD