Comments on: DIY or Hire a Market Research Company? http://www.researchrockstar.com/diy-or-hire-a-market-research-company/ Research Rockstar for Market Research, that Rocks. Online Training for Market Research. Wed, 01 Feb 2012 08:24:00 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: Do marketing yourself or hire an agency? | Creative Agency Secrets http://www.researchrockstar.com/diy-or-hire-a-market-research-company/comment-page-1/#comment-1302 Do marketing yourself or hire an agency? | Creative Agency Secrets Wed, 01 Jun 2011 05:02:34 +0000 http://www.researchrockstar.com/?p=263#comment-1302 [...] DIY or hire a market research company? Bookmark to: Hide Sites $$('div.d2815').each( function(e) { e.visualEffect('slide_up',{duration:0.5}) }); [...] [...] DIY or hire a market research company? Bookmark to: Hide Sites $$('div.d2815').each( function(e) { e.visualEffect('slide_up',{duration:0.5}) }); [...]

]]> By: Tweets that mention DIY or Hire a Market Research Company? | Market Research Training from Research Rockstar -- Topsy.com http://www.researchrockstar.com/diy-or-hire-a-market-research-company/comment-page-1/#comment-735 Tweets that mention DIY or Hire a Market Research Company? | Market Research Training from Research Rockstar -- Topsy.com Wed, 12 Jan 2011 02:10:38 +0000 http://www.researchrockstar.com/?p=263#comment-735 [...] This post was mentioned on Twitter by Kathryn Korostoff. Kathryn Korostoff said: And if you debate "DIY or hire an agency" just a few things to keep in mind: http://dld.bz/FqW7 #MRXU [...] [...] This post was mentioned on Twitter by Kathryn Korostoff. Kathryn Korostoff said: And if you debate "DIY or hire an agency" just a few things to keep in mind: http://dld.bz/FqW7 #MRXU [...]

]]> By: element54 » Blog Archive » 1 Topic, 5 Blogs “Doing the Monkey” http://www.researchrockstar.com/diy-or-hire-a-market-research-company/comment-page-1/#comment-312 element54 » Blog Archive » 1 Topic, 5 Blogs “Doing the Monkey” Mon, 15 Feb 2010 17:16:46 +0000 http://www.researchrockstar.com/?p=263#comment-312 [...] If you are a Client-Side researcher, Kathryn Korostoff (AKA, Research Rockstar) did an excellent piece summarizing the DIY short-list to ask yourself http://www.researchrockstar.com/diy-or-hire-a-market-research-company/ [...] [...] If you are a Client-Side researcher, Kathryn Korostoff (AKA, Research Rockstar) did an excellent piece summarizing the DIY short-list to ask yourself http://www.researchrockstar.com/diy-or-hire-a-market-research-company/ [...]

]]> By: Online Market Research for Startups http://www.researchrockstar.com/diy-or-hire-a-market-research-company/comment-page-1/#comment-53 Online Market Research for Startups Thu, 10 Sep 2009 11:19:44 +0000 http://www.researchrockstar.com/?p=263#comment-53 Market research is becoming less expensive thanks to internet. For a business that needs to gain a general view from a large cross-section of the population, and in as short a time as possible, there is no doubt that online research offers a viable benefit. This affordable way to test one’s target market is ideal for new business start-ups and can play a vital role in obtaining financial support for your company. Then, DIY (like with surveymonkey) is definitely a method to consider (almost free) but not really if you don't know how to properly do it and more if you don't have any data (customers, potential client...) Then using an agency could still remain quite cheap and it will be properly done. More comparison in this article: http://www.marketingdonut.co.uk/blog/2009/08/online-market-research-diy-or-use-an-agency Good luck to everyone ;o Market research is becoming less expensive thanks to internet.
For a business that needs to gain a general view from a large cross-section of the population, and in as short a time as possible, there is no doubt that online research offers a viable benefit. This affordable way to test one’s target market is ideal for new business start-ups and can play a vital role in obtaining financial support for your company.

Then, DIY (like with surveymonkey) is definitely a method to consider (almost free) but not really if you don’t know how to properly do it and more if you don’t have any data (customers, potential client…)
Then using an agency could still remain quite cheap and it will be properly done.
More comparison in this article: http://www.marketingdonut.co.uk/blog/2009/08/online-market-research-diy-or-use-an-agency

Good luck to everyone
;o

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