Market Research Training,
Tips and Tools to
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Several Research Rockstar classes are available for purchase. Please make your selection below.

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How to Package and Deliver

Delivering a Market Research Project? Learn how to engage your audience. Click here to view details (Online Class)


     
  $129.00 for 30 days

10 Point Checklist for Questionnaire Design-Practical Tips for In-House Researchers

Planning to write a questionnaire? Learn how to manage the process and avoid common mistakes.

Click here to view details (Online Class)


     
  $129.00 for 30 days

Market Segmentation: Practical Steps to Research Success

Thinking about market segmentation? Learn how to plan your organization's market segmentation project. Click here to view details (Online Class) PRC-Certified!

     
  $129.00 for 30 days

Product Concept Testing: Practical Steps to Research Success

Planning to test new product concepts? Learn how to plan and manage product concept testing studies! Click here to view details (Online Class)

     
  $129.00 for 30 days

Rise Above The Noise: 3 DIY Exercises for Discovering Distinctive Marketing Message Opportunities

Thinking about marketing messages? Learn how to identify customer-centric messaging opportunities.
Click here to view details (Online Class)

     
  $129.00 for 30 days

Embracing Rogue Research - Turning DIY Unsanctioned Market Research into Insight Gold

Are different functional areas conducting DIY surveys with no training? If so, find out how to turn this into Insight Gold.

Click here to view details (Online Class)


     
  $129.00 for 30 days

Conducting Research Interviews 12 Tips for a Stress-free Process

Learn how to prepare for your first interview, how to handle common challenges and tips for avoiding bias.

Click here to view details (Online Class)


     
  $129.00 for 30 days

Social Media Meets Market Research

How to use Social Media and Social Networking as Market Research Resources.

Click here to view details (Online Class)


     
  $129.00 for 30 days

Learning from History: Using Win/Loss Research to Improve Sales Success

What are the 4 steps to take before you do a Win/Loss Study & much more.

(Online Class)


     
  $129.00 for 30 days

Improving Customer Satisfaction: Monitoring Methods that Deliver Insights

Learn valuable tools to plan and launch a Customer Satisfaction Research Program.

(Online Class)


     
  $129.00 for 30 days

How to Promote Market Research

Get your audience Ready, Willing and Able to Receive and Apply primary market research results.

(Online Class)


     
  $129.00 for 30 days

How to Hire a Market Research Agency: Practical steps for a Successful Process

Learn what to expect: steps and time required to hire an agency.

Click here to view details (Online Class)


     
  $129.00 for 30 days

Reorganizing the Market Research Function

Ideal for managers restructuring the market research function either due to budget cuts or strategic needs.

(Online Class)


     
  $129.00 for 30 days

Ask it Right, Scales and Answer Options

Learn how to select and structure answer options and scales for your survey projects. There’s more to survey design than 5-point scaled questions!

(Online Class)


     
  $129.00 for 30 days

Online Panel Tips: 7 Threats to Market Research Success

Free white paper identifies 7 online panel risks, and how to avoid them. (White Paper)

     
  Free Download

Market Segmentation: 9 Ways Market Segmentation Improves Business Success

Learn how market segmentation can help your company make money. And save money. (White Paper)

     
  Free Download

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